Hailed by BBC Introducing’s Dean Jackson as ‘Hot for 2025’ and featured on major Spotify editorial playlists such as, New Music Friday UK, Fresh Finds Pop and Next Gen Singer-Songwriters, LDYA’s fresh take on feel-good soul music has captivated a growing audience and is set to continue rising in 2025. LDYA’s soulful sounds easily fits right between Olivia Dean and Corinne Bailey Rae.
LDYA’s music has received support from Help Musicians, Spotify and Mahogany, achieving nearly 60k streams on Spotify across her first two singles and 70k views on Instagram.
LDYA’s third single, Fake It came out on Friday 7th February and was featured on New Music Friday UK and Fresh Finds UK & IE.
Her latest single, Hazy is out now and has been featured on BBC Introducing, plus Apple Music’s UK R&B and New in R&B playlists.
The story so far…
The Music
“I’m most inspired by artists who are truly, unapologetically themselves. Artists who create their own rules and don’t bow to the pressure to push for quantity over quality. So that’s what I’m bringing to the table, too.”
‘Phenomenal’ Kelly Betts (BBC Introducing)
Upcoming gigs
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Greenlanes Sessions
07 April 2025
London
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EP Launch
14 May 2025
Nottingham
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